I registered to Cloudinary via a PaaS. Can I login to Cloudinary with Email / password directly?

When registering with any of our PaaS partners (Heroku, AWS Marketplace, AppHarbor, Engine Yard),
You can access Cloudinary's management console directly from your PaaS's website.

If you prefer to access the Cloudinary console from https://cloudinary.com/console using Email & Password, here are the steps to do that:

1. Login to your PaaS account.
2. Access Cloudinary's dashboard on your PaaS administration console.
3. Once you're in the Cloudinary dashboard, choose "Settings" in the left menu, then select the "Users" tab. Click on  "Setup direct access..." link at the bottom of the page.
4. Follow the on-screen instructions in order to define a custom email and password.